Badger
Built for hockey coaches

Fill the ice
without the group chat.

Your calendar, booking page, and payments in a single workspace — so parents book the lesson, you get paid, and you get back on the ice.

No credit card · free to get started

Built for the
rink, not the office

Skills, privates, and camps — booked without the group chat

Badger made managing my coaching schedule effortless. I used to spend hours coordinating bookings across three different tools — now my clients handle it all themselves and I can focus on what matters.

Russ Sinkewich

Russ Sinkewich

Development Coach, Ohio Hockey Project

Every session type

Private lessons, small-group skills, and camps with their own pricing. One calendar for the ice you actually run.

Private one-on-one lessons

Small-group skills (2–8 skaters)

Camps, clinics, and workshops

Coaches and rinks

Staff profiles, specialties, and availability per coach. Assign the right coach to the right ice without a side spreadsheet.

Coach profiles and specialties

Per-coach availability

Multiple rinks and locations

Parents pay at booking

Cards, Apple Pay, and Google Pay in the booking flow. No Venmo follow-ups after skills — the lesson is paid when it's booked.

Cards, Apple Pay & Google Pay

Automatic receipts

Revenue on the dashboard

Ice that doesn't go unused

Parents add the session to their calendar. Confirmations and reminders go out so a 6am slot doesn't sit empty.

Add to Google, iCal, Outlook

Automatic reminders

Email confirmations

See what fills

Track which ice times book out, which coaches stay full, and how the program is growing — without another spreadsheet.

Booking and revenue trends

Who comes back

Coach load and performance

A page parents actually open

Your logo, your colors, a booking link you can text, post, or put on a flyer. Looks like your program, not a generic form.

Logo and colors

Rink and program details

Shareable booking link

How hockey
coaches use Badger

Put ice times on the calendar, share a booking page with parents, and let them pick a slot and pay. Confirmations and reminders go out on their own — you show up and coach.

1

Post your ice times

Privates, skills, camps

2

Share a booking page

Send parents the link

3

They book and pay

Cards, Apple Pay, Google Pay

4

You coach

Reminders handle the rest

Russ Sinkewich

Russ
Sinkewich

Development Coach at
Ohio Hockey Project

Badger completely transformed how I run my coaching business. Before, I was juggling Calendly for bookings, PayPal invoices, and Excel spreadsheets for tracking. Now everything happens automatically – my clients book seamlessly, payments process instantly, and I can focus entirely on what I love: coaching athletes to reach their potential.

Group-chat chaos
vs. a full sheet

From chasing Venmo after skills to parents booking themselves.

Before Badger

The rink-side scramble

🥴

Texting parents about leftover ice

Chasing Venmo after skills

Double-booked rinks (oops!)

Spreadsheet of who paid

10pm reschedule texts

No-shows that waste ice

After Badger

The ice stays full

🧘

Parents book from a link

Paid at checkout — no chasing

Ice times never double-book

Reminders go out automatically

One dashboard for the program

You show up and coach

Ready to
run your rink
from one place?

Join hockey coaches who've already moved bookings, payments, and ice times into Badger.

Get Started Free

No credit card required • No commitment

Coaches using Badger